The Magic Pill for Small Business Success

Commercialism has ingrained into our culture the idea that whatever we want we can obtain quickly, abundantly and easily. Commercial geniuses try to convince you that you can “Lose weight FAST!” “Fall in love INSTANTLY!” And the ever elusive, “Get rich NOW!”

I truly believe that as you build your Virtual Assistance company, there is a magic pill that you too can swallow. The cool thing about this magic pill is that it is tried and tested. It’s called doing the work. That’s all folks!

Doing the work is the only thing that is going to allow you to build the successful business that you desire. Along with doing the work, you are going to have to combat laziness and discouragement.

Laziness is the quality of being unwilling to do the work and expecting the easy way out. How might this trait manifest itself in your efforts to build your business? Perhaps you come across a software, technology, or set of tasks of which you have no previous knowledge. What effort do you put forth to learn what you need to learn to complete the project and make progress? The answer to this question is an indicator as to whether or not you need to develop a more pro-active approach to doing your work.

It’s great to learn from those that have paved the way before you (which is why I encourage you to get fully involved in the Executive Assistant to Virtual Assistant! community.) You can also learn by investing in training, coaching or reading a book. However, it is your choice to learn the necessary skill. Doing so will require an investment of your time, energy and in many cases financial resources. But more importantly, once you learn what you need to learn, you have to put it into action and do the work! Simply increasing your knowledge is not going to help you be more successful.

Applying what you learn and doing the work, however, is the key to success.  As you seek to implement what you learn you may make a mistake along the way. That’s OK. Everyone does. (I have personally made EVERY mistake an entrepreneur can make – and that hasn’t stopped me from being successful.) Even if you make a mistake or something takes longer than you expected, that is how you learn. You can then make adjustments and do better next time. It’s part of the process. So don’t allow a tendency of being unwilling to do the work stand in the way of the success you deserve.

Discouragement is a loss of confidence or enthusiasm. The magic pill of doing the work can help you to overcome this challenge and reach success at a quicker pace. In your business, there will be situations that cause your confidence and enthusiasm to wane. It may be the loss of a client, a financial setback or a goal that you did not accomplish. It is understandable that you might feel deflated by such disappointments. However, the magic pill of doing the work will allow you to triumph over such feelings.

Yes, doing the work you need to do will enable you to find new clients, to create new sources of income and to accomplish the goals you’ve set for yourself. This in turn will increase your vitality and your outlook for your business.

There is no substitute for the magic pill of doing the work. It does not matter how many advertisements that you see for losing 20 pounds in a matter of days or for getting rich within a few months. The essence behind any successful endeavor is putting your hand to the plow and getting things done! Success, however you define it, is manual, not automatic. You are the creative force that drives your Virtual Assistance company. Even if you purchase a software, a training course or attend a seminar; you are going to have to put in the work to make your goals a reality.

Are you ready to swallow the magic pill?